Media and Culture: Exploring the Interplay Between Media and Society

Question 1

How can media influence culture?

Accepted Answer

Reinforce cultural norms and values

Accepted Answer

Introduce new ideas and perspectives

Accepted Answer

Provide a platform for cultural expression

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Decrease cultural diversity

Question 2

Which of the following is NOT considered a primary function of the media?

Accepted Answer

Manipulating public opinion

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Informing the public

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Entertaining the public

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Educating the public

Question 3

The term 'gatekeeping' in the context of media refers to:

Accepted Answer

The process by which certain information is selected and disseminated

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The control of information flow by powerful individuals or groups

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The censorship of information deemed harmful or offensive

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The creation of fake news and propaganda

Question 4

According to Antonio Gramsci, cultural hegemony is:

Accepted Answer

The control of cultural institutions by the ruling class

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The dominance of one culture over others

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The production and reproduction of culture within a society

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The resistance of subcultures to dominant cultural norms

Question 5

What is the concept of 'moral panic' in the media?

Accepted Answer

A widespread and exaggerated fear of a particular threat

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A sudden surge in crime rates

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A decline in public trust in the media

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An extended period of social unrest and instability

Question 6

Which of the following ways does the media NOT reflect the culture of a society?

Accepted Answer

Imposing a specific political agenda

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Covering significant cultural events

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Representing diverse cultural perspectives

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Shaping public opinion on cultural issues

Question 7

'Cultural diversity' in the media refers to:

Accepted Answer

The representation of different cultures and viewpoints

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Encouraging tolerance and understanding

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The safeguarding of traditional cultural practices

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Celebrating national identity

Question 8

What is 'media literacy'?

Accepted Answer

The ability to critically evaluate and comprehend media messages

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Possessing knowledge about media production techniques

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The capacity to produce and distribute media content

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Using media to further educational or social objectives

Question 9

Which of the following is NOT a crucial aspect of the interconnectedness between media and culture?

Accepted Answer

Media has no bearing on cultural practices

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Media influences cultural values and norms

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Culture shapes media content and formats

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Media reflects changes in society

Question 10

Which of the following is NOT a characteristic of cultural diversity in media?

Accepted Answer

Favoritism towards dominant cultures

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Including underrepresented communities

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Representing different perspectives

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Acknowledging cultural variations

Question 11

Which of the following best describes the 'Harm Minimisation' principle in media production?

Accepted Answer

Taking reasonable steps to reduce potential harm caused by media content, while allowing for the inclusion of important or newsworthy information

Answer

Prioritising potential benefits of a story over possible harm it could cause

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Avoiding all content that could potentially cause offense or harm to individuals or groups

Question 12

Which ethical principle should be prioritized in responsible media production?

Accepted Answer

Accuracy and objectivity

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Audience engagement and profit maximization

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Personal beliefs of the creators

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Political correctness and social conformity.

Question 13

Which of the following is NOT a potential consequence of media bias?

Accepted Answer

Enhanced critical thinking skills

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Misinformed public opinion

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Polarization and division within society

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Suppression of dissenting viewpoints.

Question 14

How does media representation affect the experiences of marginalized communities?

Accepted Answer

Both A and B.

Answer

It perpetuates stereotypes and reinforces existing inequalities.

Answer

It provides visibility and challenges discrimination.

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It has no significant impact on the lives of marginalized people.

Question 15

Which sociological theory suggests that media content is primarily produced to serve the interests of the dominant social groups?

Accepted Answer

Hegemonic theory

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Agenda-setting theory

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Cultivation theory

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Uses and gratifications theory

Question 16

What is the ethical responsibility of the media in reporting on sensitive or controversial issues?

Accepted Answer

To present all perspectives fairly and accurately.

Answer

To prioritize sensationalism and audience engagement.

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To advocate for a particular viewpoint.

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To suppress information that could harm public opinion.

Question 17

Which function is NOT attributed to media in society?

Accepted Answer

Dictating behavior

Answer

Informing the public

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Educating audiences

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Driving consumer culture

Question 18

What term describes how we filter and interpret media messages based on our own experiences and beliefs?

Accepted Answer

Selective perception

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Agenda-setting

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Priming

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Framing

Question 19

How does media contribute to the development of personal and cultural identities?

Accepted Answer

Media provide role models and examples of behavior, shaping individuals' values and aspirations.

Answer

Media only reflect existing cultural norms and values, without influencing them.

Answer

Media primarily serve as entertainment, with minimal impact on socialization or cultural identity.

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Media only influence individuals during childhood and adolescence, with no lasting impact on adult identities.

Question 20

How does the media contribute to the formation of a sense of national identity and belonging?

Accepted Answer

By promoting shared cultural values and experiences

Answer

By encouraging political participation and civic engagement

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By censoring or suppressing dissenting opinions

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By creating a sense of separation and difference from other cultures

Question 21

Which of the following is NOT a function of media?

Accepted Answer

To manipulate people's thoughts and behaviors

Answer

To entertain

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To educate

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To inform

Question 22

The interconnected series of steps involved in creating, distributing, and consuming media content is known as the:

Accepted Answer

Media process

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Media cycle

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Media system

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Media chain

Question 23

Which factor does NOT directly influence the content produced in the media?

Accepted Answer

Public opinion polls

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Political ideologies

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Audience research

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Advertiser interests

Question 24

Which of the following is a common critique leveled against mass media?

Accepted Answer

It can reinforce stereotypes and prejudices

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It is always accurate and reliable

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It promotes civic engagement

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It provides a diverse range of perspectives

Question 25

The use of media to raise awareness and advocate for social and political change is known as:

Accepted Answer

Media advocacy

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Media manipulation

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Media propaganda

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Media censorship

Question 26

Which of the following is a key characteristic of postmodern media?

Accepted Answer

Hypertextuality and intertextuality

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Objectivity and impartiality

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Realism and authenticity

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Linear narratives and clear structures

Question 27

The concept that media content reflects the values, beliefs, and ideologies of the society that produced it is known as:

Accepted Answer

Media ideology

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Media bias

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Media literacy

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Media representation

Question 28

Which of the following is a significant benefit of media literacy?

Accepted Answer

Enhanced critical analysis skills

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Unbiased media reporting

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Greater trust in all media

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Increased media consumption

Question 29

The study of how media technologies shape patterns of communication and social interactions is known as:

Accepted Answer

Media ecology

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Media anthropology

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Media psychology

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Media semiology