What is the main distinction between above-the-line and below-the-line marketing?
Above-the-line marketing involves mass media advertising, while below-the-line marketing emphasizes targeted channels.
Above-the-line marketing is exclusively used by large enterprises, whereas below-the-line marketing is more appropriate for smaller businesses.
Baroque art features strong contrasts, while Rococo art prefers more subtle transitions
Baroque art is generally larger in scale than Rococo art
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